Content and Storytelling and Me
I’m Shaun Lowthorpe and for 16 years I delivered great content and storytelling as a successful journalist and business editor.
Now I want to pass on my experience and expertise to you
That’s why today I use my journalistic know-how to help you tell your own story through bespoke storytelling and content marketing, media and marketing training either via Zoom or face to face. I also write blogs and articles. Or I can work with you to produce publications and articles, from customer magazines to consultation reports.
To arrange a free no obligation 30 minute call or online chat, email shaun@contentconnective.com
I knew when I quit the newsroom in 2016 that understanding how to create compelling content and storytelling would be central to every successful organisation and not just the preserve of the media.
In fact, I believe that businesses and organisations like yours must learn how to create their own content and storytelling like never before.
It doesn’t matter if you are posting blogs, publishing magazines or even writing press releases, content and storytelling is going to be central to how you operate and connect with your customers.
Bespoke packages
Getting your message out there to inform, educate, influence, and explain will form a critical part of your marketing and communications plan and future success. I love to find things out and explain things to people and that’s very much the approach I use in my work – whether it’s discovering what makes a business or organisation tick, to unearthing fascinating facts which can form great stories or PR.
My clients include business owners, start-ups, SMEs, local government, charities – in fact anyone looking to hone their storytelling skills for their business or organisation.
I’ve created many bespoke training packages for clients. The topics I cover include, SEO, keywords, news and business writing, content marketing, press releases and PR.
I’ve also delivered specialist consultancy advice on how to deal with the media – focused on what reporters actually do, and what you can do about it
Develop your knowledge and expertise
I’m proud of the fact that I’ve trained many journalists who are today working in the UK national and regional press.
I enjoyed my time in the newsroom and that’s why I’m determined to put something back and help others, whether it’s journalists, media or marketing professionals taking their first steps in the industry, or who want to develop their storytelling, news, feature writing, or copy writing skills to advance their careers.
That’s why I also teach journalism writing and techniques to students and trainees, as well as to start-ups and marketing professionals keen to learn PR to promote their own businesses or organisations or reach audiences through compelling jargon-free content.
Email shaun@contentconnective.com to discuss journalism or marketing training packages.
Learn to overcome your challenges
I hear from so many people keen to learn how to create their own great content themselves. And I know firsthand exactly the sorts of challenges you face.
I’ll help you gain the content and storytelling confidence and expertise you need to strike out on your own and develop your own bespoke articles, content, and copy – from blogs to social media posts, to press releases and media training.
I focus on journalistic storytelling aimed at creating educational content about you and your business or organisation. For some that works as a great addition to existing marketing and sales activities, while for others it’s a fantastic way to deepen relationships with customers, partners and stakeholders and to enhance their brand.
And I guarantee that if you are looking to improve your content writing and storytelling, or you want to help others you work with do so, then I can definitely help.
Let’s Talk – free 30 minute phone call or online chat
Sounds interesting but still not sure? I offer a free 30 minute no obligation call or online meeting where you can find out more about me and how I work and to discuss your project and needs. What’s to lose for the sake of half an hour? And if I can’t help, I’ll try and point out some alternatives you can try instead.
To arrange simply call me or leave a message on 07708 855 486 or email me at shaun@contentconnective.com.