Writing for SEO and the art of inelegant variation
Writing for SEO is supposed to be the Holy Grail of online content. Get your SEO right and up you go to the top of the Google page rankings. Except of course it doesn’t work like that, does it? As I’m sat at my keyboard mulling over this post, to the right of my screen is a handy little ‘traffic light’ which will turn red, amber or green depending on
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